Your privacy is our priority. This policy clearly explains how 1ee collects, uses, stores, and protects your personal information when you use our platform in Malaysia.
This Privacy Policy ("Policy") describes the privacy practices of 1ee ("we", "Platform", "1ee.plus") regarding the collection, use, disclosure, and protection of your personal information when you use our website and services. This Policy should be read together with Terms and Conditions and Responsible Gaming Policy us.
This Privacy Policy complies with Malaysia's Personal Data Protection Act 2010 (PDPA). We are committed to ensuring that all your personal information is handled responsibly, securely, and transparently in accordance with Malaysian legal requirements.
1ee operates as an online entertainment and gaming platform offering a range of services including live casino, online casino, fish shooting, bingo, and sports betting to users in Malaysia. In providing these services, we are required to collect and process certain personal information about our members.
This Privacy Policy applies to all users of the 1ee platform, including visitors who browse our website without registering an account. By using our website or services, you acknowledge that you have read, understood, and agreed to how we handle your personal information as described in this Policy.
We take privacy seriously not just because the law requires it, but because we truly believe your trust is the most valuable asset we hold. Without your trust, this platform cannot operate. That is why we are committed to always being transparent about what we do with your data.
We collect various types of information depending on how you interact with the 1ee platform. The following are the main categories of information we collect:
| Data Category | Information Examples | Primary Purpose |
|---|---|---|
| Identity Information | Full name, date of birth, identity card number | Identity verification (KYC), fraud prevention |
| Contact Information | Email address, phone number, residential address | Account communications, customer support |
| Financial Information | Bank account number, e-wallet details, transaction history | Processing deposits and withdrawals |
| Usage Data | Game history, betting, login activity, access frequency | Service improvement, fraud detection |
| Technical Data | IP address, browser type, operating system, device | Account security, platform analytics |
| Communication Data | Live chat session records, support emails, feedback | Customer service improvements |
Important Note: We only collect information that is strictly necessary to provide our services. We do not collect sensitive data such as medical information, political views, or religious beliefs unless required by law.
Most of the information we hold about you comes directly from you — when you register an account, complete your profile, make deposits or withdrawals, contact our support team, or participate in promotional programs. This information is the most accurate as it comes from the primary source: you yourself.
When you browse or use the 1ee platform, our systems automatically record certain technical information. This includes your IP address, web browser type and version, device operating system, access time and date, pages visited, and time spent in each section of the platform. This information is collected via cookies, web beacons, and similar tracking technologies.
In certain circumstances, we may receive information about you from authorised third parties, such as identity verification service providers, payment processors, and registered business partners. All such data sharing is conducted under strict data protection agreements and in compliance with Malaysia's PDPA.
Please ensure that the information you provide to us is accurate and up to date. Inaccurate information may affect our ability to process transactions or verify your identity correctly.
The personal information we collect is used for legitimate and transparent purposes. The following are the primary uses of your data on the 1ee platform:
We do not use your data to make automated decisions that materially affect your rights or interests without human involvement. Any significant decisions involve manual review by our team.
1ee does not sell your personal data to any third party for marketing or commercial purposes. However, in the course of platform operations, we may share your information with the following categories of parties under limited and controlled circumstances:
We engage carefully selected third-party companies to help operate our platform — including payment processors, identity verification service providers, cloud infrastructure providers, and analytics firms. All third parties are bound by strict contractual agreements requiring them to protect your data and use it only for specified purposes.
We may be required by law to disclose your personal information to Malaysian government authorities, regulatory bodies, or law enforcement agencies upon receipt of a valid and enforceable request. In such situations, we will disclose only the minimum information necessary to fulfil that legal obligation.
Should 1ee be involved in any merger, acquisition, or sale of business assets, user information may be transferred as part of those assets. In such an event, you will be notified in advance and an updated Privacy Policy will be published.
Every third party working with 1ee is required to sign a Data Processing Agreement (DPA) that meets Malaysia's PDPA standards. We periodically audit these third parties to ensure continued compliance.
We implement comprehensive technical and organisational security measures to protect your personal data from unauthorised access, loss, destruction, or accidental disclosure. Our security approach is multi-layered and continuously updated to address the latest threats.
In the event of a data security breach affecting your personal information, we will notify you within a reasonable timeframe in accordance with applicable legal requirements and explain the steps we have taken to address the situation.
While we take all reasonable steps to protect your data, no system can guarantee absolute security. We encourage you to also take protective measures on your end, such as using a strong password and enabling 2FA.
The 1ee platform uses cookies and similar tracking technologies to enhance your experience, analyze traffic, and ensure platform security. Cookies are small text files stored on your device when you visit our website.
You can control and manage cookies through your web browser settings. Please note, however, that disabling certain cookies may affect the functionality of the 1ee platform and your overall user experience. Essential cookies cannot be disabled as they are critical to the platform's core operations.
Under Malaysia's Personal Data Protection Act 2010 (PDPA), you have certain rights regarding the personal data we hold about you. We fully respect these rights and provide straightforward mechanisms for you to exercise them.
You have the right to request a copy of all personal data we hold about you. Such requests will be processed within 21 business days.
If any of your information is inaccurate or outdated, you have the right to request that we correct or update it promptly.
You may request deletion of your data, subject to our legal obligations to retain certain records for regulatory purposes.
You have the right to object to the processing of your personal data for direct marketing purposes at any time, without providing any reason.
You may request that we provide your data in a machine-readable format for transfer to another service provider if needed.
In certain circumstances, you may request that we restrict the processing of your data while a related issue or dispute is being resolved.
We retain your personal data only for as long as necessary to fulfil the original purpose of collection or to comply with applicable legal requirements. Retention periods vary by data type:
When data is no longer needed and there is no legal obligation to retain it, we will securely delete or permanently anonymise it.
The 1ee platform may contain links or references to third-party websites or services. This Privacy Policy applies solely to the 1ee platform and does not cover the privacy practices of any such third-party websites. We are not responsible for the content or privacy practices of external websites you may access through our platform. We encourage you to read the Privacy Policy of each website you visit separately.
1ee reserves the right to update or amend this Privacy Policy at any time to reflect changes in our practices, legal requirements, or service improvements. We will notify you of any material changes via in-platform notifications or email at least 7 days before the changes take effect.
The "Last Updated" date at the top of this document always reflects the currently effective version. We encourage you to review this Policy periodically. Your continued use of the 1ee platform following any published amendments constitutes your acceptance of the updated version of the Policy.
If you have any questions, concerns, or wish to exercise your privacy rights, our Data Protection Officer (DPO) team is ready to assist you:
All privacy-related inquiries will be responded to within 3 business days. For formal data access or deletion requests, please include your account number and full request details to expedite the process.
Six core commitments to safeguarding the security and confidentiality of every member's personal data
Your data is protected with the same 256-bit SSL encryption used by leading financial institutions. Every transaction and communication between you and our platform is fully end-to-end encrypted.
Every aspect of our data handling complies with Malaysia's Personal Data Protection Act 2010. We conduct regular internal audits to ensure ongoing compliance with all legal requirements.
We have never and will never sell your personal information to any third party for marketing purposes. Your data belongs to you — we only use it to provide the services you request.
You have the full right to access, correct, download, or request deletion of your personal data at any time. The process is straightforward and we are committed to handling your requests promptly.
Our cybersecurity team monitors the platform infrastructure continuously around the clock. Any suspicious activity is detected and responded to promptly to ensure your data remains protected at all times.
We publish a clear and easy-to-understand Privacy Policy in plain language. No hidden terms or confusing legal jargon — we want you to genuinely understand how your data is used.